Fintech UX lead
Award winning UX design in financial services driving measurable outcomes in high-trust digital products
Specialising in mobile-first UX that builds trust when decisions matter
Enables confident action in short, interrupted moments
Reduces hesitation during high-stakes decisions on the go
Clarifies status, changes, and next steps at a glance.
110%
Uplift in transaction activity through streamlined mobile flows
Impact at scale
73%
Growth in insurance updates by simplifying member actions
65%
Increase in contributions by reducing payment friction
45%
improvement in concession application success rate
17+ years designing financial experiences that puts people first.
Case studies
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Affordabiliity
Mobile payment experiences designed to prevent missed bills and late fees in regulated environments.
Client: CommBank
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Inclusion
Reduces cognitive overload by making government eligibility and application processes clear on mobile.
Client: EnergyAustralia
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Agency
Designing for long-term financial decisions shaped through brief, repeat mobile check-ins.
Client: AustralianSuper
Approach
Translate complex needs into simple, engaging services
Lead strategic initiatives that deliver measurable outcomes
Apply data-driven, human-centred design to solve real problems
Foster collaboration across interdisciplinary teams
Empower 1M+ members with inclusive, accessible experiences.
Organisations I have worked with
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Led UX redesigns for CBA's property app and BPAY VIEW that transformed how users understand affordability and manage bills.
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Transformed how users manage their complete financial picture by designing ANZ goMoney and ANZ Grow's integrated view that brings together banking, savings, and super data in one place.
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Applied behavioral nudges and progressive disclosure to AustralianSuper's mobile app, building retirement planning confidence for 1M+ members through strategic information delivery.
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Redesigned EnergyAustralia's concession verification process in My Account, reducing the 40% failure rate that was driving up call center costs and customer frustration
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